Sidecar

Sidecar is an e-commerce marketing company that provides advanced technology for retailers to optimize cross-channel online shopping campaigns. With a team of data science and e-commerce experts, Sidecar utilizes a state-of-the-art machine learning engine and massive volumes of data to power some of retail's most efficient and effective online shopping campaigns. The company specializes in programmatic advertising technology, focusing on optimizing Product Listing Ad channels such as Google Shopping, Facebook Dynamic Ads, and Bing Shopping. Sidecar leverages machine learning for bid management and content optimization, enabling retailers to enhance the performance of their online advertising campaigns.