Xaxis

Xaxis is The Outcome Media Company that specializes in optimizing programmatic media investments through the combination of advanced artificial intelligence, proprietary data, and proven expertise. It offers managed programmatic services across 47 markets, including North America, Europe, Asia Pacific, Latin America, the Middle East, and Africa. Founded in 2011, Xaxis transforms digital media into actionable business outcomes by maximizing the ROI of clients’ digital media investments. This is achieved by integrating innovative AI technology, advanced cross-channel solutions, and dedicated programmatic expertise to develop and optimize success metrics aligned directly with clients’ business goals. As GroupM’s outcome media specialist, Xaxis serves more than 3,000 brands in 48 markets worldwide. GroupM is a leading global media investment management operation that supports media agencies with expertise in trading, content creation, digital strategies, and financial management.