PlaceGuru

Placer Labs provides a location analytics platform that delivers location intelligence and foot traffic analytics for the physical world. The company aggregates data from numerous sources and applies machine learning and data science to generate insights into visits, trade areas, and consumer behavior. Its web-based analytics platform, APIs, and data feeds support analysis at the property, chain, and industry levels. Customers use the tools to evaluate sites, benchmark performance, study market trends, and inform real estate, retail, advertising, financial, and civic decisions. Placer Labs also offers a data marketplace and industry-specific solutions that integrate its datasets into research, planning, and investment workflows. Placer.ai, the company’s advanced foot traffic analytics platform, enables users to gain insights into any property, helping them make informed real estate decisions and drive business success with a focus on location intelligence.