WebEngage is a full-stack marketing automation and customer data platform that helps consumer businesses drive more revenue from their existing customers and anonymous users through highly contextual and personalized user engagement across channels like Email, Mobile, Web Push Notifications, In-app Messages, SMS, Web Overlays, Facebook, and WhatsApp. WebEngage’s marketing automation platform also allows brands to craft and deliver cross-channel campaigns based on data-driven user insights, intelligent user profiles, and smart segments. Marketers and product managers can orchestrate lifecycle marketing campaigns within seconds by using the DIY journey builder feature which simplifies the process of executing and managing complex cross-channel campaigns at scale.
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