Since the start in 2007, the ad-tech company Emerse has developed a unique technology stack (DSP for programmatic advertising) to help clients not just deliver their digital advertising campaigns using sophisticated algorithms and data, but also make their advertising evolve and learn over time using machine learning. The Emerse technology has been put to use in presidential elections as well as by some of the world’s leading advertisers including in highly competitive verticals such as booking, sports betting and gaming.
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