Interana

Interana is a decision intelligence company focused on providing real-time insights while ensuring user privacy. Their platform, SCUBA, is used by major global brands such as Microsoft, McDonald's, Twitter, and Warner Bros to deliver immediate insights across extensive touchpoints, enhancing real-time user experiences and promoting growth. Founded by former Facebook executives and led by experts from Kantar, Sonos, Splunk, and WarnerMedia, SCUBA empowers marketing teams with rapid data-driven decisions, audience identification, and personalized messaging on a large scale in experience-driven sectors. In addition, Interana offers Behavure, a behavioral intelligence platform designed for enterprise AI, which addresses the AI black box problem. Behavure provides real-time visibility into the behavior and decisions of AI systems and agents, leveraging a Behavioral Query Engine that processes high volumes of behavioral data, delivering actionable intelligence with contextual understanding. This platform improves oversight and management of autonomous AI, reducing alert noise while ensuring enterprise accountability. Behavure was developed by industry veterans from Meta and Splunk and is designed for self-service decision intelligence, enabling teams to extract insights swiftly from raw machine data. The company values collective intelligence, collaboration, and continuous learning to drive innovation and ensure transparency and accountability in their solutions. Interana measures its success by the impactful changes and value its technology generates for organizations.